Videography.
Photography.
Animation.
Creative content.
We believe good stories can move people, shift thinking and make the world a little better. And that’s the kind of work we’re hungry for.
We’re Second Breakfast. Video and photography specialists based in Melbourne/Naarm. We team up with environmental giants, social change-makers, outdoor adventurists and small businesses with big things to say. Over the years we’ve crafted everything from polished promos to bold brand stories… and we’ve gone viral more than once.
Most projects are run by founders, Izzy and Dan. So from first email to final export, you’re dealing directly with the people behind the lens and the business. We keep things lean when we can, scale up when we need to, and only call in crew we’d trust with our lives (or at least our SD cards). It’s a modern, flexible production model that delivers value for your budget.
We’re collaborators and we listen closely. Because who knows your business more than you? And yes, it’s true that the vibe matters just as much as the visuals, which is why we take a trauma-informed approach to interviews and on-set direction, creating space for people to feel comfortable in front of the camera. The result? A smoother, more positive experience for everyone involved, and the kind of setting that brings out the best in cast, crew, client and talent.
Meet the team
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Izzy Watts
Director / Production Lead
Izzy has produced commercials and content for some of the biggest brands in Australia and was once the Content Lead for Australia’s largest humanitarian organisation - filming, directing, editing and producing campaigns and video content. And she’s a bloody talented photographer too. Jeez, some people.
When she’s not got her camera in hand you can find her facilitating women’s groups, fostering dogs and planning her next outdoor adventure. And her infectious laugh means you’ll never have trouble finding her on set.
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Dan Crowley
Creative Director / DOP
Dan has been in the engine room of video production and marketing agencies for over a decade — delivering content, campaigns and strategies for global change-makers, challenger brands and some of Australia’s biggest businesses.
The second founding half of Second Breakfast, Dan’s a seasoned visual storyteller, marketer and published creative writer — so you can count on him to find the angle to elevate your project and take the creative to the next level. Pastry connoisseur, history podcast nerd and heavy music lover.
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Aiden Ivers
Art(ificial) Director / Production Assistant
Aiden seems to be mastering new tasks each week. They don’t take days off, always know what to say, and are on the ball 24/7. But then that’s the beauty of Artificial Intelligence.
Aiden works diligently across our workflow to keep things efficient and strategically sound. Which means we get to spend more time on the human stuff: storytelling, strategy and creative development. Part Executive Assistant, part creative, part Account Manager… and probably future boss. So be nice!
Let’s do this
Production doesn’t have to be intimidating. And when it’s done right it can be *gasp* pretty fun too. So don’t worry about coming to us with the perfect brief.
We’re routinely take thought starters and develop them into a full, strategic production process. And we’ve been in the game long enough to make this process simple, effective and enjoyable.
Our goal is getting you results. We’ll ask the tough questions up front, get a deep understanding of what you’re wanting to achieve, and then run a slick process end to end.
You'll look great, we'll make it look easy.
Our process
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You get in touch with your initial ideas or a fleshed out brief. We digest and come back with a ballpark quote to get things off the ground - and avoid any hidden surprises
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Our team sits down with yours to dig deeper into the detail. You tell us about what’s happening in your world and why that’s important.
We come away with a deep understanding of your challenges, goals and expectations. The quote is finessed and finalised.
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Using all we’ve learned, scripts are written, interview questions are shaped and the creative storyboard is developed.
Every ‘where’, ‘when’, ‘why’ and ‘how’ is answered ahead of the shoot day so things can run like clockwork.
Permits are applied for, gear is packed and the crew is ready to hit the ground running.
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The big day is here. Lights are set up, interviews are filmed, photos are snapped, snacks are shared.
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We tuck ourselves into the edit suite to craft the story you’ve been itching to tell. We work closely with you through two comprehensive rounds of feedback to create that perfect final cut.
Now all you need to do is share your story with the world.